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Американците наричат футбола сокър. А ние пък връщаме жеста и наричаме тяхната разновидност на ръгбито американски футбол. Спорът кой от двата спорта е по-велик се пренася и в новата супер забавна реклама на Hyundai, посветена на Супербоула в неделя.
В главната роля е съдия, който започва да раздава червени картони наляво и надясно. В детски мач по футбол (или сокър, както искате го наричайте). Освен че е забавно, видеото има и доста неочакван край. А дали вие ще гледате футбол – било то американски или европейски, си е изцяло ваш избор. Но това видео просто няма как да го пропуснете:
Автори
Title of Spot: Ref to the Rescue :60
Client Hyundai Motor America
Agency: Innocean USA
Chief Creative Officer: Eric Springer
VP, Group Creative Director: Jeff Bossin
VP, Group Creative Director: Barney Goldberg
Associate Creative Director, Art: Jose Eslinger
Associate Creative Director, Copy: Carissa Levine
Copywriter: Chris Ribeiro
EP/Content Production: Nicolette Spencer
Content Producer: Kira Linton
VP, Creative Resources: Jill Pool
SVP Managing Director, Brand Management: Marisstella Marinkovic
Group Brand Director: Mike Braue
Brand Director: Bryan DiBiagio
Brand Manager: Megan Gordon
Director of Product Information: Brian Bittker
Product Information Specialist: Lawrence Chow
Senior VP, Head of Strategic Planning: Kimberly Bates
Planning Director: Tim Anderson
SVP HMA Media: Ben Gogley
Media Director: Sean Gilpin
Director Public Relations: Angela Zepeda
Public Relations Manager: David Thalberg
Director of Business Affairs: Ann Davis
Associate Director of Business Affairs: Lisa Nichols
Broadcast Traffic Supervisor: Theresa Artaserse
Broadcast Traffic Manager: Valerie Neibel
Content Manager: Rachel Werner
Sr. Project Manager: Jamie Fink
Production Company: Hungry Man
Director: Dave Laden
Director: Bryan Buckley
DP: Scott Henriksen
Executive Producers: Mino Jarjoura, Kevin Byrne, Dan Duffy, Caleb Dewart, Jacki Sextro
Producer: Josh Rothfeld
Production Manager: Chad “Frenchie” Alburtis
Casting Agent: Kathy Knowles
Edit House: Whitehouse Post
Editor: Heidi Black
Assistant Editor: Emma Platek
Director of New Business Development: Joni Williamson
Executive Producer: Joanna Manning
Producer: Annie Maldonado
Color Correction Studio: The Mill
Executive Color Producer: Thatcher Peterson
Color Producer: Liza Kerlin
Online Executive Producer: Anastasia von Rahl
Online Producer: Kris Drenzek
Online Production Coordinator: Alana Giordano
Online Production Coordinator: Michael Novo
Shoot Supervisor: Phil Crowe
Shoot Supervisor: Tom Graham
Lead Online Artist: Nick Taylor
Online Artist: Brad Scott
Online Artist: Jeff Langlois
Online Artist: Toby Brockhurst
Online Artist: Patrick Dirks
Mix/VO Record Studio: Lime Studios
Mix/VO Record Engineer: Zac Fisher
Mix/VO Record Assistant Engineer: Kevin McAlpine
Executive Producer: Susie Boyajan
Associate Producer: Kayla Phungglan
Sound Design Company: Lime Sound Design
Sound Designer: Michael Anastasi
Licensed Song: “Going the Distance”
Artist: Bill Conti
Writer: Bill Conti
Music Supervision: MassiveMusic
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